Attitude change
Attitudes are associated beliefs and behaviors towards some object. They are not stable, and because of the communication and behavior of other people, are subject to change by social influences, as w...
11 Incredible Psychological Tricks To Get People To Do What You Want
You don’t need to be the CEO to get people to listen to you. Psychological research suggests there are plenty of ways to get people to do what you want — without them even realizing you’ve persuaded t...
Here's a Simple Psychological Trick To Get People To Do You A Favor
Asking someone to help you out can be stressful. What if they feel like you’re bothering them? Or using them? What if they say no, or worse, don’t even bother responding? But according to psychologist...
7 Ways To Change Your Attitude When You Can’t Change Anything Else
Marc and Angel, two passionate writers, life-hackers and “admirers of the human spirit,” have come up with an amazing list of 7 Ways To Change Your Attitude When You Can’t Change Anything Else. If you...
Cognitive dissonance
In psychology, cognitive dissonance is the mental stress or discomfort experienced by an individual who holds two or more contradictory beliefs, ideas, or values at the same time, or is confronted by ...
Cognitive dissonance - Wikipedia
Cognitive inertia
Cognitive inertia refers to the tendency for beliefs or sets of beliefs to endure once formed. In particular, cognitive inertia describes the human inclination to rely on familiar assumptions and exhi...
Persuasion
Persuasion is an umbrella term of influence. Persuasion can attempt to influence a person's beliefs, attitudes, intentions, motivations, or behaviors. In business,persuasion is a process aimed at cha...
Persuasion - Wikipedia
Attitudinal fix
An attitudinal fix refers to solving a problem or resolving a conflict by bringing about an attitude change. Persuasion, mediation, diplomacy, and consciousness raising campaigns are ways of doing thi...
Argumentation and Debate
Argumentation and Debate was a long-running series of educational books about debating published by Macmillan from 1904 to 1969. The earliest editions were written by Craven Laycock and Robert Leighto...
Experimenter's bias
In experimental science, experimenter's bias, also known as research bias, is a subjective bias towards a result expected by the human experimenter. For example, it occurs when scientists unconsciousl...
11 Incredible Psychological Tricks To Get People To Do What You Want
You don’t need to be the CEO to get people to listen to you. Psychological research suggests there are plenty of ways to get people to do what you want — without them even realizing you’ve persuaded t...
Terror management theory
In social psychology, terror management theory (TMT) proposes a basic psychological conflict that results from having a desire to live but realizing that death is inevitable. This conflict produces t...
Confirmation bias
Confirmation bias, also called myside bias, is the tendency to search for, interpret, or recall information in a way that confirms one's beliefs or hypotheses. It is a type of cognitive bias and a sys...
Confirmation bias - Wikipedia
Galileo affair
The Galileo affair (Italian: Processo a Galileo Galilei) was a sequence of events, beginning around 1610, culminating with the trial and condemnation of Galileo Galilei by the Roman Catholic Inqui...
Galileo affair - Wikipedia
Non-denial denial
Non-denial denial is a statement that seems direct, clearcut and unambiguous at first hearing, but when carefully parsed is revealed not to be a denial at all, and is thus not untruthful. It is a case...
Non-apology apology
A non-apology apology is a statement that has the form of an apology but does not express the expected contrition. It is common in both politics and public relations. It most commonly entails the spea...
Ben Franklin effect
The Ben Franklin effect is a proposed psychological phenomenon: A person who has done or completed a favor for someone is more likely to do another favor for that person than they would be if they had...
Ben Franklin effect - Wikipedia
Captology
Captology is the study of computers as persuasive technologies. This area of inquiry explores the overlapping space between persuasion in general (influence, motivation, behavior change, etc.) and com...
Denialism
In human behavior, denialism is exhibited by individuals choosing to deny reality as a way to avoid dealing with an uncomfortable truth. Author Paul O'Shea remarks, "[It] is the refusal to accept an e...
Elaboration likelihood model
The Elaboration Likelihood Model (ELM) of persuasion is a dual process theory describing how attitudes form and change. The ELM was developed by Richard E. Petty and John Cacioppo in the mid-1970s. T...
Semmelweis reflex
The Semmelweis reflex or "Semmelweis effect" is a metaphor for the reflex-like tendency to reject new evidence or new knowledge because it contradicts established norms, beliefs or paradigms.The term ...
Planck's principle
In sociology of scientific knowledge, Planck's principle is the view that scientific change does not occur because individual scientists change their mind, but rather that successive generations of sc...
Social comparison theory
Social comparison theory, initially proposed by social psychologist Leon Festinger in 1954, centers on the belief that there is a drive within individuals to gain accurate self-evaluations. The theory...
Balance theory
Balance Theory is a motivational theory of attitude change, proposed by Fritz Heider. It conceptualizes the cognitive consistency motive as a drive toward psychological balance. The consistency motive...
Balance theory - Wikipedia
Regulatory focus theory
Regulatory focus theory (RFT) is a goal pursuit theory formulated by Columbia University psychology professor and researcher E. Tory Higgins regarding peoples' perceptions in the decision making proce...
Regulatory focus theory - Wikipedia
Doublespeak
Doublespeak is language that deliberately disguises, distorts, or reverses the meaning of words. Doublespeak may take the form of euphemisms (e.g., "downsizing" for layoffs, "servicing the target" for...
Extended Parallel Process Model
The Extended Parallel Process Model (EPPM) is a framework developed by Kim Witte which attempts to predict how individuals will react when confronted with fear inducing stimuli. It was first published...